On parle de plus en plus de la créativité et pas uniquement en art… On parle alors dans la même veine de plus en plus du management de la création en complément au management de l’innovation…
Dans le cadre d’une relation partenariale de villes dites créatives - Barcelone Montréal - une école d’été sur le management de la création va être lancée le prochain été 2009.
Cet école aura lieu du 3 au 18 juillet à Montréal puis à Barcelone…
Un programme intensif d’une durée de deux semaines permettra de comparer les pratiques de créativité de milieux aussi divers que le monde scientifique, industriel ou artistique.
Le processus créatif et sa gestion seront analysés par une approche pluridisciplinaire, internationale, interculturelle et intergénérationnelle.
Les participants seront issus de milieux différents : académiques, industriel et institutionnel.
Les 2 semaines donneront aux participants le temps de formation et de réflexion nécessaire pour intégrer les pratiques de ces milieux diversifiés.
Montréal et Barcelone sont deux des villes les plus créatives au monde, riches en culture, partageant de nombreux traits communs, et offrant chacune des festivals mondialement reconnus pendant le déroulement de l’École d’été, soit le Festival international de Jazz à Montréal et GREC’09 Festival de Barcelona.
Rappelons pour Montréal que je connais bien que l’on y retrouve le siège du Cirque du Soleil, un établissement de 2000 personnes d’Ubisoft, une culture Design, …
Les participants à cette formation unique, créeront à leur tour, une communauté internationale de gestionnaires passionnés et engagés dans le développement du management de la création et des capacités créatives de leurs institutions.
Les sponsors et intervants: une équipe de professeurs chevronnés, en provenance de : HEC Montréal, Université de Barcelone, ESADE et Université Polytechnique de la Catalogne ; d’importantes entreprises créatives nord-américaines et européennes ; des invités de prestige du milieu de l’architecture, du cinéma, du design, de la gastronomie, de la gestion, du jeu vidéo…
Pour en savoir plus sur les conditions d’inscription: Lucy.Stojak[@]hec.ca
Frédéric CREPLET est docteur en Sciences de Gestion. Il est Professeur Associé des Universités (Université Louis Pasteur de Strasbourg), intervenant pour le compte d’HEC Montréal, et membre du BETA. 
pour ceux que cela intéresse, le peintre qui a réalisé cette toile est Pascal MAGIS.
pour le découvrir : http://blog.ilodeco.com/pascal-magis-peinture-ardente/
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